Annual Fund: The 5 W’s, 1 H, and 1 TY
Ann Higgins, Director of Development
For this week’s Friday Blog I thought I would use this familiar journalistic device to talk about camp’s Annual Fund. I hope the information is helpful and answers some questions you might have about supporting camp.
As in “What’s the Annual Fund, anyway?” As a non-profit organization, Christian Camps and Conferences, Inc. (Brookwoods, Deer Run, and Moose River Outpost) is allowed to accept tax deductible donations from those wishing to support the work. The Annual Fund is an ongoing opportunity for the extended camp family to partner with us in the ministry through their financial support. Our theme is “Join the Journey” because we believe that everyone at camp is on their own faith journey to learn more about themselves, who they were created to be in Christ, and how to best serve the Kingdom. When you give, you come alongside the many campers and staff who are encouraged along their way at camp.
Camp’s Annual Fund is made up of two parts, General and Scholarship giving. General (undesignated) giving helps with those unexpected expenses. As you would predict, appliances wear out, recreational equipment breaks, and camp often experiences weather-related and other damage to facilities. Undesignated gifts allow us to use the funds where they are needed most. The Scholarship Fund is used to make camp a possibility for those who could not attend without financial assistance. Currently, about 25% of our campers require some assistance to attend. This equates to about $220,000 each year. Recently, our camp family has been faithfully fulfilling this need, which also helps us keep our tuition costs within reach for more families. Put simply, a strong Annual Fund makes an organization stronger and insures its longevity.
The Annual Fund benefits all of our campers: Camp Brookwoods and Deer Run in New Hampshire, and Moose River Outpost in Maine.
A goal is set annually by the Board of Directors for the Annual Fund for our fiscal year, January 1st through December 31st. This year, Scholarship giving has been strong as the Weekend of Giving in July boosted the fund by $59,000 in just three days! There are still a few more days left in 2018 to help us reach our overall giving goals. As a reminder, to qualify for a 2018 tax deduction, online gifts must be made by midnight on the 31st and checks must be dated and postmarked on or before the 31st as well.
There are many ways to support camp. The most direct and familiar way is by donating via check or credit card. The year-end mailer can be viewed here and you can give online here.
Camp is also able to accept gifts of stocks and securities, transfers from an IRA, gifts through life insurance, and real estate. For more information on those types of gifts, please check out this section of our website.
There is also an option for scheduled, automatic giving through our monthly donor program, the Campfire Circle. Circle members receive special communications and a small welcome gift upon joining. You can find more information here.
So, that’s the 4 W’s and that one H. Last but not least, the most important thing is the TY—that’s for a great big Thank You! to everyone who supports camp through their prayers, or gifts of time, or financial support. It takes all of you to make our camps the special gospel-centered communities we desire them to be. May God bless us in the New Year as we seek to serve Him and witness more lives being transformed for Christ. Thanks be to God and Merry Christmas!
Ann Higgins is the Director of Development for Camp Brookwoods, Deer Run, and Moose River Outpost where the best part of her job is interacting with the thankful and generous camp family that supports our mission. You can reach her at email@example.com